This week’s readings discusses stereotypes and profiles/profiling and these can relate to customers or employees.
- Briefly describe what stereotyping and profiling are (separately).
- What are the ethical issues that surround stereotyping and profiling? What’s right or wrong?
- Give an example of each, stereotyping/stereotype and profile/profiling, as might be done by companies like Pepsi, Nike, Holiday Inn, Seattle Mariners.
- Should companies profile its employees?
- What are three recommendations you would make to companies and or customers and or employees as they relate to stereotyping and profiling? .